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Good news from our Friendster friends!
FRIENDSTER LAUNCHES STRATEGIC PARTNERSHIP WITH YAHOO!
SOUTHEAST ASIA
Leading Social Network and Largest Web Portal in Asia Team Up to Deliver Integrated New
Features to Over 100 Million Users
MOUNTAIN VIEW, CA, January 12, 2010 – Friendster, Inc., a top global web site based on traffic, today announced a new multi-year strategic partnership with Yahoo! Southeast Asia, one of the most trafficked Internet destinations in Asia, designed to benefit their users via the launch of integrated product features and promotional initiatives across both the Friendster and Yahoo! web properties. The new relationship will also foster new user registrations and increase user activity for both companies as Yahoo! is the leading provider of web mail, instant messaging and other content and services throughout Southeast Asia, and Friendster is a leading social network in Southeast Asia with over 90 million registered users and 90 percent of its daily traffic coming from Southeast Asia today.
The strategic relationship is comprised of four major components, which include (1) a new application built by Friendster that is currently available and prominently displayed on the new Yahoo! homepage in Southeast Asia, (2) graphical and text-based promotional placements for Yahoo! products and services on the Friendster.com website, (3) the upcoming launch of enhanced search results for Friendster user profiles and Friendster Fan Profiles within Yahoo! Search, and (4) the ability for Friendster users to soon link their Friendster account to their Yahoo! account on an opt-in basis to share their Friendster network activity updates with friends and others via Yahoo! properties. The first two of these four components have just launched, with the remaining two coming in early 2010.
See picture below.
Article submitted by Friendster
